How to set up my Pinterest boards and pins on my Pinterest Business Account

Do you wonder if Pinterest can work for your business? But maybe you don’t know how to set up your Pinterest content on the right way to attract your audience? Do you know that when people shop online, they often start on Pinterest? If you are not on Pinterest with a strong content presence, you are probably missing traffic, opportunities, and sales!

As a Pinterest marketing agency, we’ve seen thousands of accounts on Pinterest which are making a lot of mistakes creating their content. And the content is King! Continue reading here to understand how to make Pinterest your marketing channel and traffic source number one, avoiding the most common mistakes.

Pinterest is a visual search engine, not just a social network. Keeping in mind this, you should know that your content matters before everything else! The content on Pinterest is presented by boards and pins. The process of content creation can be the key to success or not on this platform.

Related: The completed guide on how to get more free traffic to your site while building a result-driven Pinterest strategy?

To have a successful Pinterest business account is not enough to post ONLY your pins, because the audience on Pinterest will reject you as spam and only promoting yourself. Pinterest at the core is “collaborative marketing” – to get your name and products out there you have to be actively getting others names out there. Your boards and pins always need to be focused on what your target market NEEDS and WANTS and is interested in.

Once you know exactly who you’re targeting, figuring out your Pinterest boards should be ready to do. That is why the recommendation of creating content on Pinterest is based on 80% other pins: 20% your pins ratio as a rule in each board, which you are creating.

Related: Why You Are Not Seeing Results with Pinterest?

But defining your target can be not easy! Get our free guide to understanding exactly who your target is and how to create Pinterest boards to attract the right people. Because you don’t need useless traffic, right? You need targeted traffic and sales! Pinterest can be a gold mine for your business, but you have to use it with the right strategy. And the strategy starts with the content creation process. Are you ready to take the next step and make Pinterest works for you now?

Contact us here to receive your personal Pinterest monthly management offer at the best possible affordable price!

To understand more about SocialMarketingNest and how we can help you with Pinterest, read our FAQ here.

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